PASIG CITY. Sinag Solutions marked its 13th anniversary with a bold challenge to conventional beliefs, encouraging businesses to move beyond superstition and embrace artificial intelligence with informed, open eyes.
The homegrown digital transformation firm hosted an exclusive event for technology professionals, bringing together experts to explore practical and responsible AI adoption in today’s evolving business landscape.
Francis Uy, Chief Executive Officer of Sinag Solutions, opened the discussion by comparing society’s irrational fear of the number 13 with common misunderstandings about artificial intelligence. He recalled his early encounters with AI as a student at the University of the Philippines, where he used Prolog to create chess algorithms, showing that AI is not a new phenomenon but a technology that has been decades in the making.
Uy emphasized that the current AI revolution, powered by large language models, offers vast opportunities along with serious challenges. He stressed the importance of thoughtful navigation and regulatory readiness, particularly as laws like the European Union’s AI Act introduce strict requirements and fines of up to €35 million for non-compliance.
“These regulations classify AI systems by risk level and set clear compliance standards,” Uy said, adding that companies dealing with European clients must ensure proper governance to avoid legal and financial setbacks.
The event featured in-depth panel discussions that highlighted real-world AI applications across industries. In healthcare, one speaker shared how AI helped analyze medical test results, while warning that the technology should not replace human judgment. In finance, panelists pointed out that algorithmic bias could result in poor service for Asian markets if AI systems are trained only on Western data.
In the retail sector, examples like Spotify’s AI DJ were cited as effective tools for personalized customer engagement. Uy noted that while innovation is critical, it must be balanced with responsibility.
“Many companies rush into enterprise-wide transformations,” he said, “when they should be starting with focused pilots that allow for learning and adjustment.”
Voices from the AI Frontlines
The event also showcased insights from pioneering figures in AI development:
- Omar Dapul, CEO of Deepfaic, warned of rising security threats: “Deepfakes aren’t just videos. Audio scams are exploding. Imagine a voice clone stealing your identity during a call. Our tools give enterprises a fighting chance.”
- David Rosario of Katapult Digital shared a practical win: “Adding plain-text explanations to dashboards boosted an airline’s ad returns by 13%. Sometimes, the simplest AI fix unlocks millions.”
- Arup Maity, President of Xamun, focused on simplifying adoption: “Enterprises don’t need more code, they need clarity. Our AI co-pilot ensures every requirement translates to working software, one step at a time.”
- Dr. Ezekiel Bernardo, a Human-AI Interaction researcher from De La Salle University, stressed the importance of trust: “People adopt AI when it feels transparent, not just accurate. A well-designed explanation can increase trust by 70%.”
AI Adoption Roadmap
As the event concluded, several key themes stood out: regulatory compliance must be the foundation of any AI strategy, locally relevant data is vital for success, pilot programs offer valuable lessons before scaling, human oversight must remain in place, and expert partnerships accelerate safe and effective AI implementation.
With 13 years of innovation and leadership in the digital transformation space, Sinag Solutions remains committed to helping Filipino enterprises navigate the next frontier in technology. A previous recipient of the Open Group Awards for its pandemic-era work, the company continues to measure success not just in tech deployments but in nation-building.
“Impact,” Uy said in closing, “is not just about systems delivered, but how we’re helping build our nation through technology.”
Roy Tomandao
Si Roy Tumandao ay kasalukuyang pangulo ng Camp Vicente Lim Press Corps. Nagsimula siya sa larangan ng media noong 1992 at aktibo bilang photo journalist at news correspondent para sa iba’t ibang tabloid. Broadcaster siya ng DZJV 1458 Radyo Calabarzon.
- Roy Tomandao
- Roy Tomandao
- Roy Tomandao
- Roy Tomandao
